God First. Growth Built on Truth.

Great Integrators Shouldn't Live and Die by Referrals.

We help Industry 4.0 integrators package and sell a paid pilot that opens the door to $100K to $500K+ projects, every quarter.

A free 20-minute Revenue Plan Review.
Brandon BartelBuilt by a former controls and automation engineer who grew a manufacturing equipment company 3x in 3 years.
Current cohort: 6 implementation spots available.We accept six new integrators at a time so every client receives focused implementation support.
VSL · 6 min
Watch: Why great integrators lose to worse ones (and how to fix it)
Brandon Bartel, founder of Evergreen Business Marketing and former controls engineer
Brandon Bartel, Founder. Former controls and automation engineer.
MESSCADAIIoTRoboticsOT/IT IntegrationControls & Automation
God First. Truth Always. Excellent Work.

Evergreen is a Christian-owned company. We believe business is stewardship: tell the truth, keep commitments, serve customers well, and pursue excellence without compromising biblical principles.

The real problem

Stop selling every project from scratch.

Strong technical firms often sell every project from scratch. Buyers cannot quickly understand what to buy, what the first step costs, what success looks like, or how the pilot expands into the larger implementation.

Why Evergreen

Marketing built by an engineer who's stood on your plant floor.

Most marketing agencies don't know a PLC from a PowerPoint. They send you leads that were never going to buy a $250K line integration. Brandon spent 5+ years as an engineer in controls, automation data collection, and lean continuous improvement before he ever ran a marketing team. We work only with Industry 4.0 integrators, so we speak your buyers' language. The goal is simple: one signed paid pilot within six months.

Engineer first. Growth leader second. Built for integrators.

5+ years as a controls and automation engineerData collection, lean continuous improvement, and kaizen on real plant floors.
3x in 3 yearsGrew a manufacturing equipment company to three times its size in three years.
30%+ growth, year over yearDrove 30%+ year-over-year growth as sales and marketing leader for an engineering software company.
Global I4.0 brands, launched in the U.S.Helped international Industry 4.0 software companies establish their U.S. presence.
I4.0 go-to-market expertSubject-matter expert for a sales and marketing accelerator for Japanese Industry 4.0 companies.
Brandon Bartel, founder of Evergreen Business Marketing and former controls engineer

"I started as an engineer, spending 5+ years in controls, automation data collection, and lean continuous improvement. I love manufacturing and the technology that makes it more productive. Then I moved into growth: I helped a manufacturing equipment company grow 3x in 3 years, led sales and marketing for 30%+ year-over-year growth at an engineering software company, and I've helped Industry 4.0 software companies from overseas break into the U.S. market. I know how plant leaders buy, how long the cycle really is, and what it takes to turn great engineering into signed contracts. Evergreen exists to give independent integrators that same system."

Brandon Bartel, Founder · LinkedIn
How the 14-day system works

The 14-Day Signed Pilot System

In 14 days, we productize one paid pilot, create the full implementation path, install the proposal system, and launch managed acquisition campaigns.

For Industry 4.0 and industrial automation integrators that can deliver a paid pilot but lack a repeatable way to package, promote, propose, and sell it.

Included implementation

What we build in 14 days

  • ICP and positioning refinement
  • One productized paid-pilot offer
  • One productized full-SOW offer
  • Existing website optimization
  • One paid-pilot landing page
  • CRM pipeline and reporting
  • Discovery-to-proposal automation
  • Email campaign setup
  • LinkedIn campaign setup
  • Past-client reactivation setup
  • One long-form content system
  • Proposal templates, pricing logic, assumptions, and exclusions
  • Client training and launch QA
Recurring service: Pipeline Partner

What we run every four weeks after implementation

  • Managed cold email
  • LinkedIn campaign management
  • Past-client reactivation
  • Paid-ad management, excluding ad spend
  • Direct-mail campaign management, excluding postage and fulfillment
  • One long-form founder video monthly
  • Up to 48 repurposed content assets
  • CRM monitoring and pipeline reporting
  • Discovery-to-proposal automation maintenance
  • Proposal-system maintenance
  • One monthly strategy and pipeline review
  • Weekly EOS-style Marketing L10 meeting
  • Quarterly marketing alignment
  • Quarterly marketing Rock setting
  • One annual planning session

The recurring service is ongoing execution and optimization, not unlimited custom development. New service lines, proposal paths, integrations, or major workflow changes are separately scoped.

Proposal system

Turn discovery into a buyer-ready proposal.

Our discovery-to-proposal system converts compliant discovery transcripts and meeting notes into draft paid-pilot and full-SOW proposals. Your team retains final technical, pricing, and commercial approval.

The proposal system accepts any transcript or meeting-note source, provided the required discovery framework is followed. It creates a draft paid-pilot or full-SOW proposal. The integrator owns final technical edits, pricing approval, and sending.

The offer

Start with the 14-Day Signed Pilot System.

Investment
$6,000 implementation fee plus $3,500 every four weeks for six billing cycles.
Plus a 10% success fee on collected full-implementation revenue from opportunities Evergreen sources or materially advances. No success fee on paid-pilot revenue, existing opportunities disclosed before kickoff, unrelated projects, or revenue never collected. Infrastructure, media, data, software, postage, and third-party costs are separate.
Book My Revenue Plan Review →
Signed
Pilot
Guarantee

Sign one qualifying paid pilot within six months of launch, or we keep working at no service fee until you do.

A qualifying paid pilot must:
  • Be a new opportunity
  • Use the approved productized pilot offer
  • Meet the greater of $18,000 or 10% of expected full-implementation value
  • Have a signed customer agreement
  • Have the integrator’s required initial payment collected
Guarantee conditions:
  • Client approves assets within three business days
  • Client attends at least 90% of qualified sales calls
  • Client responds to qualified prospects within one business day
  • Client provides technical SME access
  • Client maintains capacity to deliver the pilot
  • Client uses the discovery and proposal system
  • Client updates CRM data weekly
  • Client funds required third-party costs
If the client breaches a condition:
  • Evergreen provides written notice
  • Client has five business days to cure
  • Guarantee clock pauses during noncompliance
  • Two material breaches within 60 days, or three during the guarantee period, may terminate the guarantee after failure to cure

The guarantee remains active only while the client stays current, subscribed, and compliant.

Build your revenue plan

How many $100K projects are you leaving on the table?

Know your numbers. Enter your real figures and see exactly how many projects and proposals it takes to hit your revenue target. This is a rough estimate based only on what you enter.

Your revenue gap
$0
in new signed work needed to hit your target
0signed projects needed
0proposals needed
0proposals per quarter
Please use your company email so we can tailor your plan to your firm.

No spam. Just your numbers.

Book My Revenue Plan Review →

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About Evergreen

Marketing and sales systems for Industry 4.0 integrators

Evergreen Business Marketing helps Industry 4.0 and industrial automation integrators package, promote and sell a productized paid pilot that can expand into a $100K to $500K+ implementation.

FAQ

Questions integrators ask

What is the 14-Day Signed Pilot System?

In 14 days, we help you productize one paid pilot, build the full implementation path, install a discovery-to-proposal system, and launch managed acquisition campaigns designed to help you sign one qualifying paid pilot within six months.

How much does it cost?

$6,000 implementation fee plus $3,500 every four weeks for six billing cycles. Plus a 10% success fee on collected full-implementation revenue from opportunities Evergreen sources or materially advances. No success fee on paid-pilot revenue, existing opportunities disclosed before kickoff, unrelated projects, or revenue never collected. Infrastructure, media, data, software, postage, and third-party costs are separate.

What is the guarantee?

If you don't sign a qualifying paid pilot within 6 months of launch, we keep working at no service fee until you do, as long as you do your part: approve assets within 3 business days, show up to qualified sales calls, and follow up with the prospects we book.

How can an industrial automation integrator stop selling every project from scratch?

Package one repeatable paid pilot with a clear price, scope and next step, map the full implementation it leads to, and turn discovery calls into buyer-ready proposals. Buyers then know what to buy, what it costs, what happens next and why to trust you.

Your next step

Build a clearer path from technical capability to signed implementation.

We’ll determine whether the pilot economics and sales process justify building the system.

Current cohort: 6 implementation spots available. We accept six new integrators at a time so every client receives focused implementation support.

Apply for One of the 6 Current Spots →
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Evergreen Business Marketing · 156 W Michigan Ave #303, Jackson, MI 49201